Food
Treats
Accessories

Scratch loves
Teddy's
guts!

Really really really healthy dog food, delivered direct on subscription.

Join over 50,000 awesome Aussie dogs ditching bulk-food for delicious, gut-boosting grub from Scratch.

98% of our customers rated us 5 stars

“Since starting Duke on Scratch he isn’t scratching so much & no more runny #2’s!!!

Hands down THE BEST, customer service around!”
- Alyssa

Supercharge your dog’s bowl with fresher-made kibble

Dry dog food

Discover their new favourite kibble

Human-grade goodness that’ll rival what’s on your plate

Go all in on your dog’s nutrition

Sit. Stay. Good dog. Have some 100% natural treats

Treats & Accessories

Add treats & accessories

In a horribly deceptive and broken market, Scratch has launched its fresher, healthier and more ethical food for Australia’s 4.8 million dogs.

Sold online and delivered via a personalised subscription, Scratch takes out dog food’s large retail margins and puts it into the recipe, spending up to 50 per cent more on Australian ingredients (no artificial preservatives or dodgy meats).

Since 2018, our fight for transparent labelling & healthier dog food has been featured in:

We’re famous around the dog park for our 8 rules to better grub:

1. PLENTY of lean, high-quality protein from the best possible Australian meat

We only use animal protein from the human-food supply chain. No ‘pet food meat’ here.

2. ENERGY from animal fats and protein, not carbs

Typical kibble is 45-60% carbs. Scratch kibble starts from 32.5%.

3. NO chemical preservatives and no added colours

No bulk bags made ages ago — you'll get 2 freshly-sealed bags made for your little mate.

4. NO processed soy, corn, cellulose, wheat and low starches

We avoid causes of so many skin and tummy issues that send the immune system wild.

5. WHOLE ingredients as much as possible

No filler here. Whole ingredients keep more nutrients and reduce free-radicals.

6. NOTHING grouped, disguised or hidden

Australian dog food is unregulated(!). Yep. We’re the only brand to disclose ingredient %’s.

7. PLENTY of healthy oils with a variety of Omega-3 sources

Salmon, coconut, you name it. We mix through a stack of healthy oils high in DHA.

8. SUSTAINABLE approach to business and the produce in our food

We’re a proud B-Corp, donating 2% of revenue & working with the most ethical suppliers.

Healthy dog food,
supported by Dr. Sam

Our food and customer service is supported by our in-house vet - Dr. Samantha Rulli.

Dr. Sam’s here to help answer your questions on dog nutrition and share nuggets of wisdom on making your dog’s nuggets nicer. She joins our dog food nutritionists plus our co-founder and resident dog food nerd Doug to round out our dream team of experts in dog health.

Join the 50,000 dogswho’ve gone from globo-dog-foodto 100% independent Scratch

Skin issues
Tummy & poos
Fussy dogs
Puppies
Our service

“We came across scratch and we haven’t looked back!

Number 2’s are wonderful, no more itchy pooch and he absolutely adores the taste.”

- Amanda, Loki's Mum

“Mack is a staffy with skin and food allergies, so you can imagine how happy I was to find a dog food with NO chicken listed in the ingredients.

I’m very happy with Scratch, and so is Mack!!”

- Cheryl-ann, Mack's mum

“Scratch is bloody awesome. Tooska has always had the worst tummy & we have given away multiple bags of food.

She has had so much more energy, she’s so much happier and has **** you can scoop… Thank you so much Scratch”

- Keri, Tooska's Mum

“Hugo had been having GI troubles for months- with lots of diarrhoea (as well as many trips to the vet!).

Scratch has helped settle his tummy, and helped him put on weight”

- Alice, Hugo's mum

“Scratch was the first time I’ve seen her excited for dry food. She’s been on it for a little while now and she still loves it

And I love it because it’s reasonably priced, and gets delivered to my door!”

- Caitlin, Millie's mum

“My two staffies will finally eat dry kibble!

Happy dog mum 🙃”

- Rebecca

“My fussy terrier just loves Scratch biscuits and is now unimpressed by anything else.

And my Great Dane, well he Loves Everything, but I want to be sure it is good food for him.”

- Heather, Duke & Clifford's mum

“It’s the only food that the dogs did better on than raw”

- Ziggy

“I cannot believe the difference in Scout our Frenchie since changing to Scratch…

Thank you Mike and Doug for creating scratch for our fur babies. You certainly have us for life”

- Krystal, Scout's Mum

“My Pugalier is 16 this year. She’d lost a certain amount of spark. Since feasting on Scratch she has seemed to lose years!”

- Rhiana

“Since starting Duke on Scratch he isn’t scratching so much & no more runny #2’s!!!

Now onto the customer service. Hands down THE BEST, customer service around!”

- Alyssa, Duke's Mum

“Turns out, our puppy IS food motivated, when he actually LIKES the food! Scratch has made training him so much easier”

- Tegan, Rory's mum

“Changing to Scratch was the best decision we ever made for our puppy Murphy. We had tried so many different brands and all of them left him with an upset stomach.”

- Sian, Murphy's mum

Find the best recipe for your dog

Our subscription model
puts dogs first

We developed a leaner, meaner business model that lets us make a whole different class of food for dogs.

Full control over what food you want and when

Two freshly sealed bags at a time

Money back if your pup isn’t into it

Free delivery to metro areas

See how Scratch works

Accessories

Not just a one-trick puppy

We do more than just your dog’s brekki and dinner here. Check out our small-batch all-natural treats, exclusive accessories, toys and collabs with the best dog brands around the world.

See the change in your dogs

Find out what recipes we think are best for your dogs and build their personalised feeding plan.

Dog Food

Treats and extras