“The new Scratch "Raw" is AMAZING - my 2-year-old husky just loves it. We had previously tried other Raw products; he was never interested and would turn his nose up and walk away.
With Scratch Raw, he literally runs in circles with excitement every time we are about to feed him.
Not to mention, as the human that is feeding him, the food looks amazing!”
Gut-loving Raw & Dry food, in one easy to mix-feed plan
from over 50,000 Aussie dogs
Plans from $167 for 5.5kg of Raw & 4kg of Kibble
All-natural raw food scientifically formulated for your best mate. 70% meat. 100% nutritionally complete. Big chunks of beef. Nutritious organs. Whole veggies and fruits.
It’s all the health benefits of raw feeding without the ick. Just pour, serve and watch them go wild.
Beef Muscle
Beef Heart
Beef Liver
Salmon
+ Lots more
Raw is exclusively sold on subscription and can be mixed with our kibble, with free delivery around Melb & Sydney.
Mixed feeders typically save 38% over Raw-only plans.
Scratch's raw dog food is served straight from the freezer with no defrosting needed.
Simply use the supplied scoop for a recommended portion based on your dog's weight and age (calculated during your sign-up), and serve it frozen or lightly thawed. Each delivery includes easy-to-follow feeding guidelines, and the food stays fresh for up to 6 months in the freezer once delivered.
Serving frozen
There’s no need to defrost. Dogs usually go wild for Raw (it’s chock full of meat after all). Most love the icier texture. Plus a bit of extra crunch can be beneficial to their dental health (and help those hoover-dogs slow down). But if your dog prefers, you can wait 10 minutes to slightly thaw before serving.
Key benefits
For you?
Quick serving
No mess, smell or raw meat ick
A personalised feeding guide to follow
Food arriving exactly when your dog is running low
Smaller & less frequent 💩 to pick up
Our vet to speak to if you need a hand
100% satisfaction guarantee
Hopefully a longer life with your pup
For them?
High-Quality, nutrient-rich ingredients
Enhanced digestive health
Low-allergen ingredients
Their ideal weight
Stronger jaw & dental health
Full taste
What we avoid
Where do we start? Let's begin with the big 3:
'Pet-grade' ingredients
Synthetic vitamins & minerals
Heat-step processing
Certifications & testing
Raw feeding can be tricky to get right, so we wanted to make sure it was all done and dusted for you.
Complete and balanced, exceeding AAFCO standards
Primesafe licensed
Only human-grade ingredients on-site
Devised with our in-house vet and independent canine nutritionists
Batch tested regularly to ensure nutrition remains optimum throughout seasonal produce cycles
Each bag has all the nutrients and minerals your dog needs to live their best possum-chasing life.
Quality Control
We make Raw ourselves. Right here in Melbourne. Dealing with raw meat, it was important to us to have total control over the produce and processes from whoa to go. Raw HQ is our very own facility with human-grade food standards Primesafe certification, plus rigorous cleaning and handling practices to keep you and your dog extra safe. Nothing pet-grade here.
2x
more meat than even the best kibble
1.7x
greater gut diversity than commercial kibble diets
90%
Australian-sourced produce
18
whole human-grade ingredients
0
synthetics like you’ll find in lightly cooked
3rd
party certified for health and safety
“As expected from Scratch, the quality is outstanding. He's also much more satisfied during the day and you can see a difference in his energy levels.
We mix Scratch kibble and the Raw and it seems to be working a treat.”
– Jeri
The best thing for them since domestication
Dogs fed raw typically experience:
Better digestion & metabolism
Getting the majority of energy from protein and natural fats (rather than carbs) means everything’s used to promote growth and repair. So there’s less waste on the other end. You’re welcome poo slave.
See the science
Beloshapka et al, 2012; Kerr et al, 2012; Bermingham et al, 2017; Sandri et al, 2017; Hielm-Bjorkman and Virtanen, 2019.
More (and even) energy
Keen to calm your farm? Compared to kibble, dogs are able to utilise more from their raw food. Giving them even more energy. And releasing it in a more balanced way throughout the whole day.
See the science
Hamper BA, Kirk CA, Bartges JW. Apparent nutrient digestibility of two raw diets in domestic kittens. J Feline Med Surg. 2016 Dec;18(12):991-996. doi: 10.1177/1098612X15605535. Epub 2015 Sep 23. PMID: 26400072; PMCID: PMC11112242.
Less allergy & skin issues
High bioavailability of natural oils and omegas does wonders for itchy and scratchy dogs. Early studies have even shown puppies reared on raw displayed promising signs of reduced allergy and atopy as adults.
See the science
Hemida MBM, Salin S, Vuori KA, et al. Puppyhood diet as a factor in the development of owner-reported allergy/atopy skin signs in adult dogs in Finland. J Vet Intern Med. 2021; 35(5): 2374-2383. https://doi.org/10.1111/jvim.16211
Happier microbiome
Raw diets encourage a more diverse gut population. Including more of the bacteria associated with protein and fat utilisation. Which can help build healthier immune systems, happier guts and slimmer tums.
See the science
Kim, J., An, JU., Kim, W. et al. Differences in the gut microbiota of dogs (Canis lupus familiaris) fed a natural diet or a commercial feed revealed by the Illumina MiSeq platform. Gut Pathog 9, 68 (2017). https://doi.org/10.1186/s13099-017-0218-5
Join thousands of Aussie’s optimising their dog's health on Raw from Scratch
Feed just Raw, or get an easy kibble & Raw mixed plan
Tell us about your dog, and we’ll work out exactly how much food they’ll need to hit their ideal weight. If you try it and want to continue on subscription, we’ll make sure fresh food is sent just when they need it.
Minimal freezer space needed
Each order is only 3x 2.75kg bags of raw. Take our quiz to see how long they’d last your dogs.
Food that’s fresh as
We’ll only make more of your dog’s raw right when they’re running low. So it’s as fresh as possible when it’s hitting their bowl.
Personalised feeding plan
No guessing or rounding up. We’ll calculate how much to feed your dog down to the gram with their own feeding plan for their healthiest weight.
Free shipping & eco-friendly packaging
We ship across Melbourne and Sydney. Every box is delivered frozen, insulated with biodegradable wool liners and ice packs.
Legendary customer support
Even people who don’t feed Scratch rave about our team. We have 5 amazing people around Aus and a wonderful vet ready to help.
Money-back guarantee
If your dog doesn't devour our food after the 2 week transition, we'll give you a full refund on your first box. No questions asked.
“After switching to Scratch, Simba’s frequent yeast skin infections have reduced drastically. Also, for a fussy dog, he absolutely demolishes a plate of Scratch.
We’ve tried raw before, but never as easy as this. Absolutely love it!!”
– Shania
Made in MelbourneHuman-grade ingredientsAll naturalFresh frozenNo supplementationZero preservatives
Raw is the most natural way to feed your dog which brings a whole lot of benefits. We take it one step further by optimising our recipe with human-grade ingredients picked to support peak pup health. It’s perfect for dogs with chonk in the trunk, the hypersensitive and the just plain hyper.
Hover overTap any ingredient to see why we include it
49% Beef muscle meat,
A protein hit that would make gym bros blush. Packed with all ten essential amino acids vital for whole pup health, tissue repair and hormone regulation. This meat is a lean mean fighting machine with its immunity-boosting vitamins and minerals like iron, zinc and B12.
10% Sweet potato,
A low-GI carb for fueling fido without the sugar spikes (and ensuing shoe chewing). Peeled and blanched to make this natural prebiotic easier to digest. Without losing all the good vitamin C, B6, iron, magnesium and antioxidants like beta carotene that protect against some cancers.
8% Atlantic salmon frames,
Packed to the gills with protein and omega-3 fatty acids to support your dog from the inside out. Good for brain development and immunity. Great for keeping your dog's coat looking silky, silky smooth.
5% Beef heart,
Low in calories. High in nutrients that help your pup’s own ticker, like taurine and thiamine. One of our heartier ingredients (pun absolutely intended) thanks to heaps of satiating protein with vitamins, iron and fatty acids for cell health and healing too.
4.5% Beef liver,
Dogs find liver irresistible (and we’re not about to yuck their yum). It’s one of the most nutrient-dense and digestible sources of vitamin A, B, folate, copper and iron. So basically, mother nature’s multi-vitamin for metabolic, enzyme, digestive, bone and immune health.
4% Beef spleen,
Sometimes good things come in strange purple packages. Spleen is a superfood for dogs. It’s an organ that’s good for their organs. Thanks to an insane amount of highly bioavailable and bioactive iron and vitamins. As well as selenium, an antioxidant essential for metabolic function.
3% Zucchini,
Served skin on for max antioxidants to protect your buddy’s bod from free radical damage. We also love this green as a source of both soluble and insoluble fibre for a balanced gut and primo poops. Plus a laundry list of nutrients: Vitamins A, C, B6, K, zinc, manganese, and copper.
2.6% Peanut butter,
Smooth with no added salt, sugar or sweeteners. Peanut butter contains protein and essential fatty acids. But let’s be real. We added it because we wanted to bind some of our less cubable ingredients with something natural that dogs froth over.
2.5% Green beans
Filled with fibre to keep your pup’s poops nice and regular. Gut and butt health aside, these beans are rich in the things that fuel your dog’s other essential functions too like magnesium, folate, thiamine and potassium.
2% Kale,
There’s a reason crunchy mums love it. Kale’s an all-rounder absolutely stuffed with vitamins and minerals that support vision, bone, immune, nervous system and hormone health. Plus a tonne of antioxidants, flavonoids, and polyphenols that protect from chronic diseases.
2% Blueberries,
Because blues are just as important as your greens. These sweet treats are bursting with natural gut-balancing fibre, an immune-boosting mix of Vitamins A, C and K and free-radical-fighting antioxidants like ellagic acid that’s been associated with tumour prevention.
Wheat germ,
Lassie-level locks here you come. Wheat germ is here to help make your dog even more pattable. With heaps of omega-3 fatty acids to support the growth of gloriously soft coats and help soothe skin inflammation.
Bone flour,
Yep. That’s exactly what it sounds like. Flour made from the ground bones and connective tissue of cows. We love it because it’s super high in calcium and collagen, plus it helps us offer the perfect ratio of Calcium and Phosphorus.
Cold pressed wheat germ oil,
Not that kind of germ. This is pure cold pressed oil extracted from kernels of wheat. A.K.A. the most concentrated natural source of vitamin E around. This antioxidant-rich vitamin helps protect cells from free radical damage and the associated diseases and cancers.
Aquamin,
Derived from red marine algae and seawater, Aquamin is awash with natural and easy-to-absorb minerals like magnesium, iron and calcium. Vital for keeping your best mate’s body and joints in top knick.
Salt,
Just enough to keep your pup’s electrolytes up (way less than you’ll find in kibbles). A little salt helps keep their bodily fluids in balance and their muscles happy to keep them in top possum-chasing shape.
Kelp,
If you wanna be fancy, ascophyllum nodosum. If you don’t, seaweed. Kelp is super high in fibre, protein and amino acids, which support digestion, thyroid function and tissue repair. It also contains bio-actives like fucoidans and polyphenols proven to reduce oral plaque while improving gum and teeth health. See ya later bad breath!
Fortified yeast,
Our four-legged mates don’t naturally produce zinc. So it’s got to come from their diet (like this enriched yeast). The mineral is important for all sorts of vital bodily functions like vision, cell creation and repair, skin health and keeping the immune system fighting fit.
Zinc yeast
Dogs don’t get toast with vegemite. So we include this enriched yeast to make sure they have all the Vitamin B needed for a healthy metabolism, digestive and immune system. It helps with the absorption of nutrients like iron, the breakdown of fat and protein, and even cognitive functioning.
Why Dr. Sam started recommending raw.
She never used to recommend raw feeding in the clinic. With so many recipes still needing supplementation and most using ‘pet-grade’ meat and production, she was never comfortable with the health risk to dogs or humans.
After switching to Scratch, Simba’s frequent yeast skin infections have reduced drastically. Also, for a fussy dog, he absolutely demolishes a plate of scratch.
We’ve tried raw before, but never as easy as this. Absolutely love it!!
– Shania
Ready to see the difference?
Go all in on your dog’s nutrition.
Get the benefits of raw feeding with human-grade ingredients and none of the mess.
Stored in the freezer and served just like kibble. Simply scoop it out frozen or let it sit for 10 to your dog’s preference.
Your dog’s plan is easy to manage online. Change or cancel at any time. You’ll always get 7-day and 24-hour reminders, so there’s no unexpected surprises.
The Scratch Guarantee. Let's Shake On It
If your dog doesn't devour our food after the two week transition plan, we'll give you a full refund on your first box.
Frequently asked questions
New to feeding raw dog food, or just new to Raw from Scratch? We've got you covered.
If you have anything we haven't answered, just jump on live chat or send us a message and our amazing customer service team or Dr. Sam will get back to you.
Our original game-changer and the best thing if they can’t seem to shake tummy & skin problems on any other food.
Scratch prices include free delivery*, 2% donations to dog welfare + climate change initiatives, a 100% money-back guarantee and good old fashioned customer service.
100% Guarantee*
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