Welcome Mick (and Harper) Fanning! | Scratch

Welcome Mick (and Harper) Fanning!

Here’s a few words we never imagined we’d be saying – Mick Fanning invests in Scratch!

Actually, stuff it. We did imagine it. From day one. We set out to earn Australia’s trust, not through big marketing budgets and ads, but through good old fashioned customer service and a product that turned dogs health around.

Doug and I always believed that for Scratch to fix the pet food industry like one day we hope it will, it was all about trust. If we could turn flaky skin into a glowing coat, or the runs into 10/10 poops, our customers would vouch for us and want to spread the word.

Thanks for the good recommendation Harper!

Nearly a year ago when new sign-ups were just trickling in, we saw a familiar name pop up – Mick Fanning. A friend of a friend had tipped him off about Scratch and desperate to fix Harper’s chronic skin issues, he gave it a go.

Today we’re excited to announce that Harper’s skin is glorious and that Mick joins our bootstrapped company as one of our first investors.

“Harper’s always had sensitive skin and it gets irritated easily. Poor thing scratches herself silly some days. I kept going through and changing her diet to see if I could help her out but nothing seemed to really work until I got her on Scratch”, says Mick.

“The health of dogs is just as important as my health, but it hadn’t been easy to find a business who made decisions that way”.

Scratch remains 100% Australian owned and made.

To learn more about Mick’s investment in Scratch and why he got involved, read his interview with The Herald Sun.

Dog Food Meat

Real ingredients.

We take the retail markup and invest it in healthier ingredients. One chomp of this high protein kibble and your dog’s old diet will feel like junk food.

Dogs

Made fresher on subscription.

We use data to know when your dog will be due for a fresh box. No more bags of old dog food from 18 months ago. Just preservative free food made fresher for your little mate.

Free Delivery

Delivered to you.

We know when you need it and deliver it straight to your door – for free. Now you can spend your Sunday watching Netflix – not hangin’ in the pet food aisle. We think it’s Australia’s best dry dog food.

Less mark-ups.
More of the good stuff

Stores have to spend tons on marketing, rent, staff, etc., so they squeeze out dog food brands to make cheaper food that they can mark up by up to 45%.

We set out to design the single best dry dog food for puppies & senior dogs by cutting out all the middlemen and spending more on the ingredients that help your pup to thrive. We think it’s the ultimate dry dog food.

From $69 per 7.5kg box with free delivery to Melbourne, Brisbane & Sydney.

Berries

Grain-free goodness

No filla, all killa. No cheap grains and corns that make your dog declare it’s turned paleo. Just all the premium meat and vegetables they could ever need in the one box.

Dog Food Meat

Lean, mean protein.

100% locally and ethically sourced meat from Australia. No dodgy bits. Just a cool 28% of protein to keep you puppy up and at it all day long, and your senior dog from putting on the pounds.

Carrots

100% Transparent ingredients.

No sneaky names and hidden ingredients – just the real deal. When we say ‘kangaroo’ we mean ‘kangaroo’. That along with goodies like pumpkin, turmeric, and chickpeas, it sounds like your kind of shopping list.

Salmon Dog Food

Good oils.

Salmon, coconut, you name it. We mix through a stack of healthy oils high in DHA to give your puppy strong brain development & senior dog food for a shiny coat in those twilight years.

vitamins

Extra vitamins.

A healthy dose of supplements to top off an already drool-worthy recipe.

Formulated with an animal nutritionist, Scratch is full of grain-free goodness for all life stages.

Chickpeas

Only whole ingredients.

Not all avocado’s taste equal right? It’s the same with dog food. Kibble is usually just cheap powdered ingredients from China. Scratch uses 97% Australian whole ingredients with mimimal processing.

Choose your protein

Large Breed Puppy Kibble

With the same veggies, oils and extra vitamins as our Kangaroo recipe, this is great for just about any dog.

More info

Our original game-changer and still the best thing for any woofer that can’t seem to shake tummy & skin problems on any other food.

More info
Dog Food

Grain-free
Turkey, Lamb & Beef

$69 per box

 

Grain-free
Kangaroo

$79 per box

Large Breed Puppy Kibble
Both Recipes Share:
  • 97% Aussie ingredients
  • The same whole veggies
  • The same extra vitamins & good oils
  • Nutritionally complete
  • Tons of meat
  • For all life stages, from puppies through to silver foxes
  • Great for allergies & intolerances
Dog Food
Kibble size
30% Protein
Large breed puppy friendly!
Multiple animal proteins for diverse nutrients
Larger sized pieces to slow down fast eaters
Differences:
Kibble size
28% Protein
Not for large breed puppies
Single animal protein - amazing for dogs with allergies or on elimination diets
Ethically-sourced Kangaroo
More Kangaroo than any other dry food

Grain-free
Turkey, Lamb & Beef

$69 per box

 

Grain-free
Kangaroo

$79 per box

Large Breed Puppy Kibble
Both Recipes Share:
  • 97% Aussie ingredients
  • The same whole veggies
  • The same extra vitamins & good oils
  • Nutritionally complete
  • Tons of meat
  • For all life stages, from puppies through to silver foxes
  • Great for allergies & intolerances
Dog Food
Kibble size
30% Protein
Large breed puppy friendly!
Multiple animal proteins for diverse nutrients
Larger sized pieces to slow down fast eaters
Differences:
Kibble size
28% Protein
Not for large breed puppies
Single animal protein - amazing for dogs with allergies or on elimination diets
Ethically-sourced Kangaroo
More Kangaroo than any other dry food